BICKFORD'S EXPO STAND
Perth Convention and Exhibition Centre
Project:
Good Food and Wine Show Expo Stand
Location:
Perth Convention and Exhibition Centre WA 6000
Year: 2022
Client Brief:
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Bickford’s Premium Plan Milk Exhibition booth.
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To create a customer-friendly space.
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The stand location is in the middle of the hall, next to the broad walkways.
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The stand size is 12000mm X 8000mm and has an open space plan for four directions.
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The design purpose is to display products, POS counter and seating chairs and tables for clients.
Bickford’s beverages company intends to promote their new product at Good Food and Wine Show Expo. The main feature of this stand is modular system architecture designed to create to reflect the product. The medium size floor plan area is divided into three sectors for product display space, POS counter area, and to accommodate a minimum of five to ten customers to drink the beverage to create a private area within the public zone.
Simi circle shape with 2-metre shelves is designed to be visible from four directions. The stand design is based on straight lines and round shape elements in a minimalist style. The comfortable sofa seating area next to the straight lines display shelf allows customers to experience the shady tree atmosphere and the tall causal table on the other side.
A combination of pink, white and mustard in a pastel tone to reflect the milky and fruity texture to create a unique design.
Software:
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3ds Max
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Render
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Revit
SITE LOCATION
Perth Convention & Exhibition Centre
Pavilion 2
Stand G20
Perth Convention & Exhibition Centre [n.d] https://www.pcec.com.au/
Good Food &Wine Show Perth [2021] Floor Plan. https://goodfoodshow.com.au/wp-content/uploads/2020/11/Perth-2021-compressed.pdf
Good Food &Wine Show Perth [2021] Stand Area. https://goodfoodshow.com.au/wp-content/uploads/2020/11/Perth-2021-compressed.pdf
CONCEPTUAL SKETCHES
MODULAR DESIGN DEVELOPMENT
MATERIALITY
FLOOR PLAN & ELEVATIONS
Floor Plan
East Elevation
South Elevation